Clarks Partnership For BHM
THIS BLACK HISTORY MONTH, CLARKS IS PROUD TO PARTNER WITH VISUAL ARTISTS CHUCK STYLES AND BROOKLYN DOLLY TO SHOWCASE THE IMPORTANCE OF ART AND CONNECTION IN BLACK HISTORY. THE BRAND PRODUCED FOUR SHORT FILMS SHOWCASING THEIR CREATIVE PROCESS AND THE INFLUENCE
OF BLACK CULTURE ON BOTH THEIR WORK AND PERSONAL EXPERIENCE.
Art has a subtle, but long-standing tie to Black history that often goes unrecognized, but is essential for self-expression, communication, and common connection. Directed by influential filmmaker and cultural conduit Set Free Richardson and shot/edited by Noledge, the short films highlight the artists at work and their journey as creatives.
Chuck Styles is a multi-disciplinary artist from the Philadelphia area. He was no stranger to poverty and struggle growing up and found comfort in art from a young age. Today, representation is a key element in his work and he creates pieces that speak to the nuances and vibe of the Black community. Through his work, he seeks to inspire others to have the confidence and courage to do incredible things.
Brooklyn Dolly is known for her imaginative portraits of women of color and her
use of mixed mediums. Her technique of layering adds richness and depth to her work and depicts her subjects in whimsical, dreamlike settings.
She draws inspiration from the feminine shape and her hometown of Brooklyn, New York.
“We are honored to work with Set Free and to showcase the incredible work of Chuck Styles and Brooklyn Dolly,” shared Clarks CMO Tara McRae. “Black culture has a meaningful connection to our brand and we’re proud
to be able to use our platform to highlight Black history and the importance of creativity and self-expression.”
In celebration of Black History Month, the short films will be showcased on ClarksUSA.com for the duration of February and be shared through Clarks social channels and emails.
ABOUT CLARKS
Clarks, based in Somerset, England, has been at the forefront of innovative shoemaking since
its foundation in 1825, when brothers James and Cyrus Clark made a slipper from sheepskin off-cuts. At the time it was ground-breaking: a combination of invention and craftsmanship that
has remained at the heart of what the brand does now.
In the Clarks archive of more than 22,000 pairs are shoes that have sparked revolutions and defined generations. From the original Clarks Desert Boot, first designed by Nathan Clark and launched in 1950, to the iconic Wallabee, each design has an instantly recognisable signature that make it unmistakably Clarks.
*THE INFORMATION PROVIDED WAS CREATED BY CLARKS
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